Verified reviews: how it works
Last updated 23 September 2026
You send us each order, we send the buyer one survey, and every answer is published, including the negative ones; that is what makes the rating worth something.
The flow
- Your shop sends each order to our order webhook: a reference, the buyer's e-mail address and optionally the products (connecting your shop platform).
- 5 days after the order date we e-mail the buyer one survey link. We send one e-mail per order and never a reminder.
- The link works once and expires after 30 days. The buyer does not need an account.
- Once the e-mail is sent, we delete the buyer's address from the invitation.
What we ask the buyer
- Stars for your store and stars for the delivery.
- Stars for each product in the order, if they want.
- Optional text and up to 4 photos.
The Verified Store badge
Your store earns the badge with at least 30 verified reviews on Sooqly, the first of them at least 6 months old. We recalculate it every night at 02:45, Dubai time. Until then your store page shows what is still missing.
Replying
You can reply once to each review, up to 4,000 characters; a new reply replaces the old one. Any member of your store team can reply. There is no reply screen in the portal yet: reply through our API (POST /api/v1/stores/{storeId}/reviews/{reviewId}/reply, signed in as a store member), or send us the reply through the contact form.
We publish every review
Every review is published, negative ones included, and we do not remove a review because a store asks us to. That is the point: a rating nobody can buy is worth more to shoppers, and to you, than one that can. Reply instead: shoppers read replies.
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