Privacy
Last updated 23 September 2026
Who we are
Sooqly (sooqly.ae) is operated by [Company legal name], trade licence [Trade licence no.] issued by [Licensing authority], Dubai, United Arab Emirates. We are responsible for your personal data under the UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (PDPL).
Contact: hello@sooqly.ae · Data protection: privacy@sooqly.ae
What we collect
You can use Sooqly without an account. When you set a price alert we store the email address or WhatsApp number you give us, confirmed by a code, and the product you watch. A browser or app gets a random device token so guest alerts and lists work without signing in.
With an account we store your email and your preferences (emirate, language, notifications). Clicks on “Go to store” are logged with a salted hash of your IP and browser, never the raw values.
Why we use it, and on what basis
To provide the service you ask for (comparison, alerts, lists, your account); to send alerts, based on the consent you confirm with a code; to prevent fraud and automated clicks and to bill stores for clicks (legitimate interest and legal obligations); and for detailed analytics only with your consent.
What we do not do
We do not sell personal data, we do not show ads based on your searches, and we never show a store your identity. Affiliate networks only receive an anonymous click id. Sponsored placements are always labelled “Sponsored”.
Retention and deletion
Alerts are kept until you delete them. Deleting your account removes your profile, alerts, lists, devices and contacts immediately; clicks and consent records are anonymised. Price history is kept for three years for the charts.
Your rights
You can access, correct, delete and port your data, withdraw consent and object to processing. On your account page you can download all your data (JSON) or delete your account immediately. Or write to privacy@sooqly.ae; we answer within 30 days. You can also complain to the UAE Data Office.
Values in [brackets] are replaced with the official company details before launch.